Aesthetics is broader in scope than the philosophy of art, which comprises one of its branches. At a very basic level aesthetics involves the knowledgeable appreciation of art, an enquiry toward art for purposes of examination, refinement, and elaboration.
The term ‘concept art’ had been used by Henry
Flynt of the Fluxus group in the early 1960s. This term first used by
the American critic Lucy Lippard in the form of a book, 'Six Years in 1973'. The movement that emerged in the mid
1960s and continued until the mid 1970s was international, happening more or
less simultaneously across Europe, North America and South America .
Artists associated with the
movement attempted to bypass the increasingly commercialized art world by
stressing thought processes and methods of production as the value of the work.
CONCEPTUAL
ART
Few artistic movements have attracted so much
controversy and debate as conceptual art. By its nature, conceptual art has a
tendency to provoke intense and perhaps even extreme reactions in its
audiences.
While some people find
1.
conceptual art very refreshing and
relevant, many others consider it shocking, distasteful, and
2.
conspicuously lacking in
craftsmanship.
3.
Some even simply deny that it is
art at all.
4.
Conceptual art, it seems, is
something that we either love or hate.
ART
AS IDEA
The most fundamentally revisionary feature of
conceptual art is the way in which it proclaims itself to be an art of the mind
rather than the senses: it rejects traditional artistic media because it
locates the artwork at the level of ideas rather than that of objects.
Because creative process tends to be given more weight than
physical material, and because art should be about intellectual inquiry and
reflection rather than beauty and aesthetic pleasure (as traditionally
conceived.
For conceptual art, ‘the idea or concept is the most important
aspect of the work’ (LeWitt 1967, 166). Art is ‘de-materialized’, and in this
sense held to be prior to its materialization in any given object.
The claim that the conceptual artwork is to be
identified with an idea that may be seen to underlie it has far-reaching ramification.
It not only affects the ontology (Ontology is
the branch of philosophy that studies concepts such as existence, being,
becoming, and reality. ) of the conceptual artwork but also profoundly alters
the role of the artist by casting her in the role of thinker rather than
object-maker.
SEMANTIC REPRESENTATION
For all these reasons, the kind of representation
employed in conceptual artworks is best described in terms of the transmission
of ideas. In conceptual art, the representation at work can generally be seen
as semantic rather
than illustrative.
That is to say, it sets out to have and convey a specific
meaning rather than to depict a scene, person or event. Even in cases where a
work makes use of illustrative representation, conceptual art is still putting
that representation to a distinctively semantic use, in the sense of there
being an intention to represent something one cannot see with the naked eye.
Accordingly, the conceptual artist’s task is to contemplate and formulate this
meaning – to be a ‘meaning-maker’.
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